Creating fun, informative explainer videos at One Point

Written by Colin Devroe – VP Marketing Services. One of the many creative services One Point provides its customers are custom-made promotional and explainer videos. In the era of Instagram and Tik-Tok, these quicker paced productions that are jammed with information are the very best way to educate a market or inform a customer. And …

One Point, Inc. Turns 40

In 1955 Anthracite Business Forms was founded. Twelve years later Keystone Business Forms was then founded in Scranton, PA. In 1980 the companies merged to create Forms Plus, becoming the largest business forms company in Northeast PA. Fifteen years later, through a joint venture with an Ohio distributor…

Event Marketing

Have you attended an event where you received a unique promotional item or visited a booth that you will never forget? If you answered yes, you have been exposed to experiential marketing. Experiential marketing can be classified as anything from picking up a promotional product at a trade show…

Recap of the PPAI Expo

This past month our CRO and Promotional Products Manager traveled to the PPAI Expo in Las Vegas. Although they say what happens in Vegas stays in Vegas, this time that is not the case. We sat down with our promotional products manager to find out what to watch for in the promotional products industry in 2019.

New Year, New Brand: Starting off 2019 with a ReBrand

The new year is upon us, and as we say goodbye to 2018 and hello to 2019 it is time for a fresh start. This may involve a new year’s resolution or new goals, but this can also include a rebrand. The beginning of the year is the perfect time to give your brand a fresh new look. As we all know there are multiple factors that go into rebranding that can be somewhat overwhelming. That is why the One Point team is here to help with all your rebranding needs.